Search Engine Optimization or SEO is one of the most important aspects of designing a website. If done correctly the entire site will be visible to not only the public but to the web crawlers that gather the information from your website. Once they have gathered the information it is taken back to the web search engines and placed into a database and made searchable so that your site will be visible to the world when specific information is typed into the search bar. If the website is optimized correctly your site will rank highly on the search engines.
Clips of Video or Flash Presentations can easily be added to a website but will slow load time unless added as a link. Click here to view Designz YouTube commercial. Load time is the time it takes for the initial code and images to be seen by the viewer. This will vary depending on the viewer's internet connection. Many people surfing the web on mobile devices will not wait for the front page to load more than 4 seconds, and many smart phones do not support the Flash platform. Click to view flash presentation.
SEO is the way to bring qualified customers directly to your website through the search engines and directories. There is no charge for being listed in most organic search engine results. This makes search engine listings a highly affordable forum for effective Branding and Marketing. For smaller businesses with limited marketing budgets, SEO is a cost-effective alternative to high-priced offline advertising such as print ads and billboards. For larger companies, SEO is becoming increasingly important as customers use search engines to shop online, find product information and learn more about organizations.
Before deciding on a web developer or SEO company, check to see if they show up in the web browsers (Google, Yahoo, etc.).